‘All natural’, ‘good bacteria’, ‘microbiome’ are just some of the key words linked to this new phenomenon.
When we think of the microbiome and good bacteria, most of us think of gut health, which we now know is key in preventing allergies and chronic health conditions. But did you know the world of beauty is now fast becoming a key proponent of the impact of the microbiome on skincare?
Bacteria on the Skin?
The skin is the largest organ of the body and is home to the largest range of bacteria. Research is showing that microbial diversity on the skin is vital for good health. Up until recently the skin care market has been inundated with products created using synthetic chemical ingredients. Even those products labelled “natural” often contain harsh ingredients such as soaps and preservatives, all of which destroy the natural microbiome of the skin, leading to allergies and skin conditions that could be otherwise preventable.
This new wave of bio skincare is still in its infancy but we are likely to see a skincare revolution ensue, as consumers become savvier. We are demanding that, finally, we be given the choice to use products that will enhance the skin’s immune system to create the perfect conditions for a healthy skin microflora to flourish. This optimum microbiome will then work in tandem with our body’s natural ability to heal itself.
One company leading the way in this skincare revolution is UK based innovator, JooMo, with the launch of its 100% natural facewash and bodywash. Particularly aimed at sensitive, acneic and oily skins, this product brings together completely natural ingredients that work in synergy to create optimum conditions for our natural microbiome to flourish. The healing effects are astounding.
That is why Vital Plus, the company that brings you Gernetic, has decided to bring JooMo’s products to Australia, so all of us can benefit and enjoy healthy, beautiful skin.