The Power of Serums: Why Should You Use a Serum?
Have you considered adding a serum to your skincare routine?
The time has come to reassess our skincare routine as we say goodbye to the cold Winter days, aggressive indoor heating, low humidity levels, and one too many hot showers!
Winter can be severely dehydrating to the skin, leaving it dull and dry. Now is the perfect time for repair and replenishment.
You are never too young to start using a serum and it can be a game changer when it comes to getting incredible skin results. Read on to find out why it’s time to jump on the serum bandwagon!
What is a Serum and Why Should You Use One?
A serum is usually in the form of a liquid or gel. Packed with high concentrations of active ingredients, serums can penetrate more deeply into the skin than a typical moisturiser.
As consumers we see serums advertised and portrayed as a powerful tool in optimising the results we get from our products.
But are they worth the extra money?
Firstly, it is important to be clear on what you are trying to achieve with your skin and finding the right serum to give you the results you want. There are many different serums available, and they all do different things.
Does your skin need moisture? Is anti-ageing your main concern? Do you have acne-prone skin? Is your skin looking dull? Does your skin need repair and protection? With very specific ingredients that target specific skin needs, Serums have the power to boost results rapidly.
Serums do contain a higher percentage of active ingredients. They are formulated differently to moisturisers which are richer and tend to target the upper layers of the skin.
Serums are lighter in texture with active ingredients that penetrate deeper and target specific concerns.
The first step to choosing a serum that suits your needs, is to look at the ingredients. Most serums contain antioxidants that brighten the skin.
A moisturising serum should contain Hyaluronic Acid and peptide to keep skin plump and radiant. An anti-ageing serum might contain retinols, to increase cell turnover, glycolic acid and Vitamin C. The antioxidants in serums help to protect skin from oxidative damage that leads to premature ageing. In addition, serums can be extremely soothing due to the light, non-greasy texture, making them perfect for all skin types.
How Do I use a Serum?
The most effective way to use a serum is twice a day after cleansing the skin. The lightweight consistency of a serum makes it ideal for layering so follow on with your normal moisturiser. Your moisturiser continues to be the key to hydrating your skin while your serum holds targeted ingredients to treat skin issues like fine lines, dullness or acne. Serums are often created to work in combination with your moisturiser. Applying your moisturiser over the serum also seals in the serum, allowing it to penetrate and work its magic.
What Serums does GERnétic Offer?
GERnétic skincare combines powerful active ingredients that deliver precisely dosed nutrients to the different layers of the skin. With a number of serums to treat different skin conditions, GERnétic has a deep understanding of cellular biology. In addition, we use biotechnology to manipulate the molecular size and weight of our active ingredients, which enhances the effectiveness of our products.
Let’s take a look at two of GERnétic’s stand out serums:
Mito Special + is a cornerstone serum from GERnétic. It is one that your skin therapist will use in your facial treatment, and for very good reason.
The name Mito comes from the term mitochondria which is an organelle or part of the cell, the Mitochondria helps the cell make energy known as ATP. As we age our cells make less of this energy.
The more energy the cell has, the better equipped it is to produce ATP, meaning it can then produce more collagen and elastin, the cells turn over more quickly and it is able to remove waste more effectively.
This gives our skin a far better chance to repair and regenerate, meaning a more youthful and radiant skin. The benefits don’t stop here; Mito Special serum will also increase the results you get from your moisturiser or the mask you apply after it, in most cases by at least 3 times. This is because, with all that extra energy, the skin can really optimise the ingredients in your moisturiser. Mito Special is perfect for all skins concerned with ageing.
The other serum worth mentioning is GERnétic’s Veinulo Special. This serum is focused on improving oxygenation in the skin. The main benefit here being an improvement of blood flow. By increasing the blood flow in the skin we get a better uptake of ingredients to the cell. Optimising, again, the benefits of the moisturiser you apply after the serum. This serum is also rich in vitamin B3, known as niacinamide. This popular ingredient strengthens the skin’s defences, evens out skin tone and brightens pigmentation. This serum is excellent for all skins to improve radiance or to reduce pigmentation. Veinulo Special is perfect on sensitised skins as it helps strengthen the skin and reduces redness.
Serums are an excellent option when you feel your skin is just not as healthy or as youthful as it once was. These two serums can be used as an intensive daily treatment or used once or twice a week as a boost under a mask.
GERnétic has the perfect Springtime promotion to restore your skin. This September and October enjoy up to 20% off Mito special + and Veinulo Special +.
So, if you’ve been sitting on the fence about using a serum, now could be the time to give it a try! Serums are a powerful addition to your skincare routine. Discover GERnétic and fall in love with healthy, radiant skin.